As a business woman, I have learned that it is far better to work with the community than against it. I see so many times big businesses moving into communities and taking over, making it difficult for neighborhoods and small businesses to thrive in regards to a community atmosphere. My experience in the business world has taught me to learn how to work with the local community, learning their wants and needs, before moving in with big business. It is important to work together so that you can have a positive impact on the world.
Meet Your Neighbors
The first step when owning a business in a community is to meet with your neighbors. When you are looking to bring a business to an area, host a town meeting. Get to know the people and give them an idea as to what you are bringing to the area. The people of the community are not only your neighbors but also your customers. By creating a strong foundation in the community from the very beginning, you are also creating a strong relationship with customers who will frequent your business.
Once you are up and running, host community events such as charity nights or benefits. This will show your goodwill towards the community and help you become a vital part of the community. You are not just creating a business but forging friendships with those around you. Get to know the community to learn how you can be of benefit.
Meet Other Owners
Meet with fellow business owners to make friends and connections. In many small towns, businesses have been in the area for decades. These business owners know what works in the community. Make friends and show how you want to support the community as well. By gaining business friends, you will be able to show you are not only invested in your business but in the local community as well.
It is important for business owners to be a part of the community for a number of reasons. You want the community to grow and expand so your business will thrive. Work hard to help build up the community around your business so that not only can your business do well, but so does the community. The scope of your involvement will depend on the scale of your city. Work with city officials and other business leaders to determine how you can integrate yourself into the community with ease.